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ArtMeta uses the Metaverse to connect artists, collectors, and galleries

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The cryptocurrency industry is developing quickly, with major trends switching one after the other. Right now, in late 2021, the crypto world is seeing the rise of a new trend that is likely to dominate the next year, and potentially change the way people communicate in the online world.

The trend in question is the metaverse, which holds such grand potential that it even attracted the likes of Facebook, causing it to rebrand its company and re-emerge as Meta.

Metaverse projects are popping throughout the crypto industry, as well, in a more decentralized environment, dedicated to a variety of goals.

One of the biggest ones, however, appears to be the creation of a digital space that would accommodate creators who aim to offer their art to the global community of collectors and admirers. This is exactly what ArtMeta is planning on doing.

What is ArtMeta all about?

ArtMeta is a breathtaking, visual reality 3D metaverse that was created to act as a home for artists, as well as a bridge between artists, collectors, and art galleries.

ArtMeta is a high-quality platform that focuses on fine art and connects artists, galleries and art collectors in a new and revolutionary way. The project allows artists, as well as art galleries, to rent virtual land and spaces. In doing so, they can publish their artwork and put it on display, making it easy for potential customers to see it and purchase it if they decide to do so.

Of course, since all art pieces are presented in their digital form, that means that all physical art pieces will be tokenized, and presented in the galleries in the form of NFTs. That way, millions of people from all corners of the world will be able to see the artwork and purchase it if they like it enough. 

By connecting artists and collectors in its visionary, beautifully rendered digital universe, ArtMeta has created a unique paradigm for displaying and selling art in an emerging and fast-growing market.

How does it work?

In order to tokenize artwork and offer its digital version, the project is relying heavily on NFTs. The NFT sector has been the area of the blockchain industry that has seen major growth over the past year.

In fact, NFT sales have hit around $3.5 billion in the first 3 quarters of 2021 alone, according to Hiscox Online Art Trade Report 2021. By the time the first half of the year had ended, that figure climbed up to $13.5 billion according to the same report.

So, there is a clear demand for NFTs, as they offer an easy way to buy collectibles such as artwork, and since they are based on the blockchain, they also guarantee the ability to easily claim ownership of the artwork in an easy, reliable, immutable way. 

As a result of combining people, technologies, and artwork, the project aims to connect top-notch international art world participants and create a unique new paradigm for art sales.

The entire world is inspired by an imaginary city conceived by writer Jacques Houssay and painter Jonathan Delachaux, who created a mystic city on an island, consisting of art galleries, conference rooms, museums, and alike. Everything is digital but photo-realistic and perfect for the purposes of selling digital art in an easy, user-friendly way.

The new approach for solving old problems

Best of all, it is solving a number of problems that the art industry is encountering, such as allowing collectors from all over the world to access every art gallery, every artist’s work, and in doing so, allowing the artists’ to achieve greater exposure.

Meanwhile, galleries get to benefit also from entering the growing $2.4 billion market and remain relevant even in this new world of NFTs and digital art.

Finally, it also helps artists in another way, by allowing them to easily create NFTs, which would otherwise be impossible since NFT creation still requires considerable technical knowledge which is not exactly common in these early days of the NFT sector.

 Disclaimer: This is a paid post and should not be treated as news/advice.


With Masters in Mass communication and journalism, Anjali's interests lie in blockchain technology adoption across emerging economies.
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