Binance is back, BNB is green, but what should traders really do?

• Binance captured some of the market share it lost in the latter half of 2023
• The price of BNB reacted positively as sentiment around the token became optimistic

Binance faced many issues last year, ranging from a mass exodus of employees to multiple lawsuits and regulatory scrutiny. Due to this, Binance lost a significant majority of its market share in the centralized exchange sector.

Making a comeback

However, according to the latest data, Binance has been regaining some of the share it lost during the latter half of 2023, marking a significant reversal in this trend. This reversal signifies a regained competitive edge and renewed investor trust, potentially bolstering Binance’s position as a leading player in the cryptocurrency exchange landscape.

With an increased market share, Binance may attract more users, traders, and projects to its platform, fostering greater liquidity and transaction volume. Moreover, a positive market perception of Binance’s trajectory could attract new partnerships, listings, and investment opportunities, further solidifying its position as a key player in the industry.

Source: X

As Binance regains its competitive edge and strengthens its position in the cryptocurrency exchange market, the demand for BNB is likely to increase.

BNB is deeply integrated into the Binance ecosystem, serving various utility functions such as fee discounts, participation in token sales, and governance rights. As more users flock to Binance’s platform, there will be a greater demand for BNB to access these benefits and services, driving up its value.

How will BNB be affected

Additionally, Binance’s regained market share enhances the overall confidence and trust in Binance’s platform and its associated products, including BNB. Investors may view BNB as a reliable investment option, considering its close association with the success and growth of Binance’s ecosystem.

At press time, BNB was trading at $528.61 and its price had appreciated by 3.69% in the last 24 hours. Moreover, the RSI registered a downtick on the charts. A decline in the RSI for BNB suggests a potential decrease in the momentum of its price movements, which could hinder the token’s ability to grow.

How much are 1,10,100 BNBs worth today?

Weighted sentiment around the token also increased along with the price. The hike in the same implied that positive comments around BNB have been outnumbering negative ones, at the time of writing.

Source: Santiment