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Social NFT network Artrade launches round 2 of explosive token sale

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Artrade is disrupting the $22bn NFT ecosystems by bridging the gap between social media and NFT marketplaces, allowing NFT creators and investors to interact, build communities, and grow their NFT collections on an accessible, eco-friendly platform.

The NFT ecosystem is set to gain a streamlined, social overhaul with the launch of the second round of NFT social media and marketplace platform Artrade’s token sale event. The latest round of fundraising from the Solana-powered NFT mobile app follows a highly successful initial round and private sale that saw Artrade raise over $1.5 million USD.

Artrade aims to democratize the NFT market by creating a new standard of accessibility, ease of use, and efficiency in the rapidly-evolving NFT industry. As the world’s first NFT mobile app, Artrade delivers a smooth, modernized user experience that allows users to create, share, and trade NFTs directly from a smartphone or mobile device.

Artrade Bridges the Gap Between Social Media & NFT Art

The NFT ecosystem, as it exists today, sprawls across multiple blockchains and fragmented communities, individual creator websites, aggregators, and market platforms. An NFT buyer may, for example, gain interest in an artist via social media but, when attempting to invest in their work find themselves redirected to another platform such as a standalone NFT marketplace or the artist’s own website. 

Artrade eliminates the disconnect between the social discovery of NFT artists and the distribution of their work by allowing anybody to create or distribute NFTs directly from a smartphone or device, seamlessly interact with social media networks, and interact with artist communities on a single platform.

The Artrade platform allows users to follow their favorite creators and engage with them through likes, comments, and shares — but also provides users with the ability to view galleries of minted NFTs, buy or sell NFTs, or display their NFTs on their profile. Notably, Artrade incorporates a fiat currency payment system within the Artrade app, bridging the gap between fiat and crypto to eliminate a significant barrier to entry in contemporary NFT marketplaces.

In addition to eliminating the disconnect between social media and NFT marketplaces, the Artrade platform leverages the technology available through a dedicated smartphone application to deliver unique features unavailable on any other NFT marketplace. Using Artrade, creators are able to capture their top moments directly from a smartphone and transform them into NFTs using the Artrade NFT Live-exclusive feature.

The social nature of the Artrade platform eliminates intermediaries from the NFT discovery and sales funnel, allowing artists to sell their NFT creations directly to their audience and avoid the high fees typically associated with third-party NFT marketplaces. Artrade’s Solana-driven tech stack provides NFT creators with the ability to mint NFTs for less than a cent in just a few seconds, further reducing artist overheads and allowing anybody to share their art through the NFT revolution.

Near-Zero NFT Transaction Fees & Carbon Neutrality

The technology that drives the Artrade platform addresses another significant issue within the NFT ecosystem — blockchain inefficiencies and environmental impact. Transaction fees incurred by NFT traders on contemporary Proof-of-Work blockchain networks, such as the Etheruem, can often exceed the initial value of an NFT purchase. 

Transaction fees aren’t the only cost of NFT transactions on Proof-of-Stake blockchain networks — the high energy cost associated with committing NFT transactions to PoS blockchains means that Ethereum-based NFTs are issued with a significant carbon footprint.

Artrade overcomes the issues presented by high NFT transaction costs and their associated environmental impact by leveraging Solana technology — a blockchain network notable for virtually nonexistent transaction fees and extremely low environmental impact. Moreover, Artrade partners directly with ClimatePartner to ensure that every NFT minted on the Artrade platform will be carbon neutral.

ATR — The Fuel That Drives the Social NFT Revolution

Artrade’s second-round token sale will distribute 300 million ATR, the native token of the Artrade ecosystem, to the Artrade community, following the successful distribution of 150 million ATR during the recently-concluded round 1 event. ATR purchased during the token sale event provides holders with a stake in the Artrade governance system, a portion of ATR rewards, and the opportunity to purchase NFT on the Artrade platform at a reduced cost.

The ATR token performs a variety of functions within the Artrade ecosystem and can be used to purchase NFTs on the Artrade platform at a discounted rate. Artrade users are also able to generate ATR by displaying an imported NFT on a user profile, or simply holding ATR tokens to receive daily interest.

Artrade’s second-round roadmap follows the initial structuring round, allowing the Artrade community to participate in the development of live exclusive NFT Live functionality, direct NFT Real features, and integration with multiple blockchain networks for cross-chain functionality, 

The second round of the Artrade token sale will run from December 20, 2021, to January 20, 2022. More information on the Artrade second round token sale event can be found via the new Artrade website or Twitter.

Disclaimer: This is a paid post and should not be treated as news/advice.


With Masters in Mass communication and journalism, Anjali's interests lie in blockchain technology adoption across emerging economies.
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