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Publishers don’t need to depend on ads anymore as Gath3r disrupts online economy

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Publishers don't need to depend on ads anymore as Gath3r disrupts online economy
Source: Gath3r

Using Gath3r (pronounced “gather”) website owners and app developers can invite their users to support them by using a fraction of excess computer power to mine for cryptocurrency.

Gath3r is a next-generation browser cryptocurrency miner developed to help websites and apps stop depending on privacy-invading advertising revenue by offering an alternative form of monetization.

For publishers seeing less-than-ideal revenue, shorter visits, and higher dropout rates as users reject and/or block digital ads and trackers — Gath3r is the perfect solution — allowing publishers and app developers to replace ads entirely, or supplement existing revenue streams.

Introducing Gath3r

Browser crypto-mining with Gath3r overcomes the costly and energy-intensive conventional mining process by decentralizing it with the excess computer power of everyday website and app visitors. Once the Gath3r code is installed on a website or app, it allows owners to earn commissions based on their users passively mining cryptocurrency with a portion of their excess GPU and CPU computational power.

This process only happens during the time the user is visiting/using the website or app. Since each user must opt-in to participate, complete transparency is ensured.

Given there are over 2.5 billion live websites, which is 2,500,000,000, the potential market for the innovative Gath3r mining technology is huge.

Transparency In An Increasingly Privacy Focused World

A major point of differentiation for Gath3r is the transparency of the opt-in process. Visitors are made aware of the system when they access the website or app, through a pop-up similar to the ones users see for cookies. To participate in mining, they must opt-in. The Gath3r software ensures that the user’s device will not be overburdened or noticeably slowed down.

Users Benefit Too

Gath3r’s Loyalty Program allows website/app owners to give back to their visitors through rewards in the form of Gath3r tokens. This, alongside the Paywall Program and future plans for a proof of stake network, makes Gath3r the most viable and sustainable browser mining solution.

Designed to Scale

The Gath3r miner can switch proof of work algorithms based on block and price profitability, along with available hash power per website and pay out in Gath3r tokens (GTH), BTC or, where supported, in local currency.

The software platform is robust and can handle large loads of websites and/or applications and their subsequent users.

A Return to Crypto’s Decentralized Roots

Current mining processes are increasingly centralized, due to the enormous computational power required to conduct the usual successful mining, a concentration that threatens the core value of blockchains.

Web browser crypto mining decentralizes the mining process. A Win-Win

Decentralized mining with web browsers offers a safe and transparent revenue stream for publishers, a safe and private way for users to reward their favorite apps and publishers, and a way for publishers to share revenue with their most valuable users. It offers what the creators of Gath3r describe as a win-win situation for the website and app owners, as well as for their users: owners can optimize the way, they monetize their sites and apps, while their users can enjoy a potentially ad-free user experience and participate in financial rewards for contributing to the mining process.

Live Now With A Limited Time Early Adopters Program

The Early Adopters Program is open right now for anyone to try for free, also waving all commissions for the first quarter.

AMBCrypto reached out to Gath3r to gain more details on the project.

  • What are the problems that Gath3r aim to solve?

Digital Advertising Is Broken: The rise of ad blockers, Intrusive pop-ups, privacy and data breaches, discriminatory payouts, fraud, censorship and increasing user resentment have left publishers, website and applications owners looking for alternative solutions

  • How do you aim to push adoption of Gath3r?

Market education – we have a 360 degree marketing plan which the objective is to position Gath3r as a thought leader in the space. Our strategy includes but is not limited to: International PR, Digital Media Buying, Billboards, Influencers, Round-tables, Affiliate partnerships, Focus groups, Growth based partnerships and of course content marketing

  • What is Gath3r’s view on data ownership? Is any of the users’ sensitive data stored?

We believe that data collection in today’s digital industry has reached a dangerous level. Personal privacy, transparency and ethical issues have plagues this space. Gath3r does not collect any user data whatsoever and never will.

  • What mining algorithm does Gath3r token use?

We currently are an ERC-20 token, with plans to switch to our own native chain later.

  • Is there any upfront cost for website owners or users to utilize the Gath3r service?

No, the platform is completely free to access. Our revenue comes from a small commission   on whatever is mined by using the script. However, this commission is waived for the first quarter for the Early Adopters Program participants.

  • What is the estimated amount of revenue that one can make by using Gath3r?

There are many factors at play to determine that, ranging from the type of platform, number of visits, session duration and processing power, to the actual real-time difficulty in a certain network and of course the prices of the coins. As such, to put things into perspective, let’s say we have a rather big news portal, with around 30 million sessions per month, at a duration of about 4 minutes per session. That would mean, at today’s low crypto prices, somewhere around $7.000 for that month.



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