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Global enterprises and blockchain leaders unite at the1st Blockchain & Loyalty Rewards Conference in the World

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Loyalty Live - Bridging the gap between loyalty rewards and blockchain technology
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Experts come together for three day conference to educate, collaborate, and support the convergence of these multi-billion dollar industries
WHO: Blockchain and corporate loyalty experts come together to help bridge the gap between the two spaces. Speakers represent executives from Fortune 500 companies such as McDonalds, Walmart, Hertz, HSBC, RewardOps, SPC, and the leading blockchain loyalty company DigitalBits.
Join top executives including Julie Lyle, former CMO of Walmart, Al Burgio, Founder of DigitalBits,
Don Sheluga, Loyalty Operations Director of Hertz, Nadine Rubin, Operations at RewardOps, Peter Nadimi, Senior Counsel of McDonald’s Corporation, Bradley Rotter, Vice Chair of Rivetz, Tracy Leparulo, CEO and Founder of Untraceable, and more as they collaborate in discussions on integrating blockchain solutions for all horizontals in the loyalty sector.
WHAT: Over the course of three days, Loyalty Live will dive deep into various marketing technologies, including blockchain for enterprise with informative sessions and expert panels. Attendees will have the opportunity to familiarize themselves with technology and gain a deeper understanding of how these two spaces could impact daily lives of consumers. Loyalty Live will cover topics like; how blockchain mitigates many challenges brands face with executing loyalty programs, including merging blockchain with existing business systems, tracking systems, lowering transaction fees, improving points liquidity and redemption, reducing consumer friction, and eliminating fraud. Highlighted events include:

  • Blockchain Bootcamp Breakfast (8:00 – 11:00 am)
  • Loyalty Live Opening Luncheon – Sponsored by DigitalBits (12:00 – 1:30pm)

  • Expo & Loyalty Live Points Challenge

    Chicago River Official Closing Event

WHEN:
Tuesday, October 16 – Thursday, October 18; full agenda here

  • October 16: Opening Reception
  • October 17: Day 1 Conference, Bootcamp, Luncheon, and Expo
  • October 18: Day 2 Conference, Off-site Closing Reception

WHERE:
JW Marriott Chicago ; 151 W Adams St. Chicago, IL 60603

 

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Biraajmaan covers market trends of major cryptocurrencies. As a graduate in engineering, his interests lie in Blockchain technology. With over a year as a journalist, his articles focus on US and UK markets.
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